Actabl

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Our History Each of the companies that now form Actabl has its own unique story. The company that would one day become Transcendent was founded in 1987. ProfitSword was an idea born in 2001 in Orlando. In 2007, Hotel Effectiveness entered the hospitality industry. ALICE was started by friends at the University of Pennsylvania who knew there was a better way to deliver exceptional hospitality. All four became award-winning, best-in-class solutions. Actabl began taking shape in 2019 when Alpine Software Group – Actabl’s capital partner – acquired Transcendent with a desire to invest heavily in hospitality B2B SaaS. In 2022, we officially launched Actabl. We plan to continue building industry-leading hospitality software companies, preserving their strengths and maintaining what makes them beloved by their customers while fostering collaboration and experimentation across our teams so that we can collectively better serve the industry.